Aaron Gerdes

I’m blessed that we get to work with some excellent designers. I continue to do part of the design work for Rocket Dog Creative, and because of that I’d bet I can be difficult in the client role.

Seth Godin offers some tips for working with a great designer, which I find useful in trying to cure myself (see numbers 8 and 9).

I think these are equally applicable to working with a great technologist: their focus will be on getting you the best results, not making decisions that please everyone.

We can all learn to appreciate that more.

Thanks for your patience, guys!